THE ROLE AND IMPORTANCE OF CORPORATE BANKING SERVICES IN THE CONTEXT OF DIGITALIZATION OF THE ECONOMY
Keywords:
operations, treasury management, risk management solutions, and investment and strategic advisory servicesAbstract
Corporate banking is one of the key segments of the modern banking system and encompasses specialized financial services provided to large corporations, multinational companies, and government institutions. Unlike retail banking, which focuses on individual customers and small-scale financial services, corporate banking is designed to address the complex and multifaceted financial requirements of large business entities. Corporate clients often require customized financial solutions, strategic financial planning, and specialized banking products tailored to their operational scale and investment needs. Therefore, corporate banks adopt an individualized approach in providing financial services, ensuring that each client receives solutions that align with their financial structure, investment strategies, and long-term development goals.






